22 Vision led the digital marketing strategy for Sumfest Mizik 2025, supporting one of the most iconic Caribbean festivals with a data-driven approach across paid media, analytics, and optimization.

In addition to marketing execution, 22 Vision handled web design and development to create a high-performing digital experience that supported discovery, engagement, and conversions. From strategy to data and user experience, the campaign delivered strong visibility, audience connection, and a successful year rooted in both cultural impact and performance.